Privacy Policy — 777ffe

This Privacy Policy (the "Policy") describes how 777ffe (the "Platform", "Operator", "we", "us" or "our"), operating the website at https://777ffe.cam, collects, uses, stores, discloses and otherwise processes personal data relating to registered users and visitors (collectively, "you" or "Users").

777ffe is committed to handling personal data responsibly and with respect for individual privacy. This Policy is written in plain English, structured for clarity, and applies to all Users accessing the platform — including Pakistani users in cities such as Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan and Peshawar.

By registering an account on 777ffe, making a deposit, placing a bet or otherwise using the Services, you acknowledge that you have read and understood this Policy and consent to the processing of your personal data as described herein. If you do not agree with any part of this Policy, you should not use the Services.

This Policy should be read alongside our Terms & Conditions and our Responsible Gambling Policy, both of which are incorporated by reference.

For the purposes of this Privacy Policy, the following terms carry the meanings set out below:

• "Personal Data" means any information relating to an identified or identifiable natural person, including name, email address, date of birth, financial information, device identifiers and behavioural data.
• "Data Controller" means 777ffe, which determines the purposes and means of processing your personal data.
• "Data Processor" means any third-party organisation that processes personal data on behalf of 777ffe under a data-processing agreement.
• "Processing" means any operation performed on personal data, including collection, recording, storage, adaptation, retrieval, use, disclosure or deletion.
• "Consent" means freely given, specific, informed and unambiguous indication of agreement to personal data processing.
• "KYC Data" means identity verification documents and information submitted as part of the Know Your Customer process, including CNIC, passport, proof of address and selfie/liveness data.
• "Cookies" means small data files placed on your device by the platform to enable functional, analytical and preference-based features.
• "Sensitive Personal Data" means personal data revealing financial information, identity documentation, payment card data and any data classified as sensitive under applicable law.

777ffe collects personal data through multiple touchpoints. The categories of data collected, their sources and the context in which they are gathered are set out in the table below.

3.1 Data You Are Not Required to Provide

Certain data fields are optional at registration. However, completion of KYC documentation is mandatory before withdrawal requests can be processed. Failure to provide required KYC data will not prevent you from making deposits or placing bets, but will prevent withdrawal processing until verification is complete.

3.2 Data Accuracy

You are responsible for ensuring that all personal data provided to 777ffe is accurate, complete and kept up to date. Providing false or misleading personal data is a breach of our Terms & Conditions and may result in account suspension.

777ffe processes personal data on the following legal bases, depending on the purpose of processing:

• Contractual Necessity: Processing required to fulfil our obligations to you under the Terms & Conditions — including account management, transaction processing, withdrawal facilitation and customer support;
• Legal Obligation: Processing required to comply with applicable legal and regulatory obligations, including KYC/AML requirements, age verification, fraud prevention reporting and regulatory record-keeping;
• Legitimate Interests: Processing necessary for the legitimate interests of 777ffe, including fraud prevention, platform security, responsible gambling monitoring and service improvement — where these interests are not overridden by your fundamental rights;
• Consent: Where we process data for purposes such as marketing communications or optional analytical profiling, we will seek your explicit consent and you may withdraw that consent at any time without affecting the lawfulness of prior processing.

Personal data collected by 777ffe is used for the following purposes:

5.1 Account Operations

Registration data and authentication credentials are used to create and maintain your account, authenticate logins, and personalise your platform experience. This includes remembering your language preferences, game history and responsible gambling limit settings.

5.2 Transaction Processing

Financial data and payment method references are used to process deposits and withdrawals through supported channels. This may include sharing necessary transactional data with payment processors and, where applicable, payment channels familiar to Pakistani users such as Easypaisa, JazzCash, Raast and bank transfer services through institutions including HBL, UBL, Meezan Bank and Bank Alfalah. The listing of these payment channels does not imply any endorsement, affiliation or commercial relationship with those providers.

5.3 Identity Verification & Compliance

KYC data is used to verify your identity, confirm your age (18+), prevent fraud and comply with applicable anti-money-laundering (AML) obligations. KYC document data is handled through secure, HTTPS-only verification systems and is never transmitted through unsecured channels such as plain email or chat.

5.4 Responsible Gambling Monitoring

Behavioural and preference data — including deposit frequency, session duration, wagering patterns and limit-setting activity — is used to identify and proactively reach out to players who may be showing signs of gambling-related harm. This processing is conducted in your interest and in fulfilment of our responsible gambling commitments.

5.5 Customer Support

Communication data from live chat, email and help centre interactions is used to resolve queries, manage complaints and improve the quality of support delivered to Pakistani users.

5.6 Security & Fraud Prevention

Technical data including IP addresses, device fingerprints and login patterns is used to detect and prevent fraud, account takeover attempts, collusion, bonus abuse and other prohibited conduct. Unusual patterns may trigger manual review or account restriction.

5.7 Platform Improvement

Aggregated and anonymised analytical data is used to improve platform performance, optimise page load times (particularly important for users on 4G networks in Pakistan), improve game discovery and refine the overall user experience.

777ffe may share your personal data with the following categories of recipients, strictly for the purposes described and under appropriate data-protection safeguards:

6.1 Service Providers & Data Processors

We engage third-party service providers who process personal data on our behalf as Data Processors. These include KYC verification providers, payment processors, cloud hosting providers, fraud detection services, live chat and customer support platforms, and game software suppliers. All such providers are subject to written data-processing agreements requiring them to process data only on our documented instructions and to implement appropriate security measures.

6.2 Legal & Regulatory Authorities

Where required by applicable law, court order, regulatory direction or other legal obligation, 777ffe may disclose personal data to relevant authorities. Such disclosures will be limited to the minimum data necessary to fulfil the legal requirement.

6.3 Business Transfers

In the event of a merger, acquisition, restructuring or sale of all or part of the 777ffe business, personal data held at that time may be transferred to the acquiring entity as part of the business assets, subject to equivalent data-protection obligations being maintained.

6.4 Responsible Gambling Networks

Where applicable under the platform's operating license, certain account status data (such as self-exclusion flags) may be shared with multi-operator responsible gambling networks to prevent self-excluded players from accessing gambling services across affiliated platforms.

777ffe uses cookies and similar tracking technologies to deliver a functional, personalised and secure platform experience. The categories of cookies used are as follows:

Strictly necessary cookies are placed without requiring consent as they are essential for the platform to function. Functional, analytical and preference cookies may be managed through your browser settings. Note that disabling certain cookies may affect platform functionality.

Most web browsers allow you to control cookies through browser settings. You may also clear existing cookies from your device at any time. For users accessing 777ffe on mobile devices in Pakistan, cookie management is typically available through your mobile browser's privacy settings.

777ffe retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable legal and regulatory obligations. The following general retention principles apply:

• Active Account Data: Retained for the duration of the account relationship plus any mandatory post-closure retention period required under applicable law;
• KYC & Identity Documentation: Retained for a minimum period following account closure as required by applicable AML legislation and the platform's operating license obligations;
• Transaction Records: Financial transaction records are retained for the period required under applicable financial record-keeping obligations, typically a minimum of five to seven years following the relevant transaction;
• Support Communications: Retained for a period sufficient to resolve any complaint, dispute or legal claim that may arise from the subject matter of the communication;
• Analytical Data: Aggregated and anonymised analytical data may be retained indefinitely as it no longer constitutes personal data.

Upon expiry of the applicable retention period, personal data is securely deleted or irrevocably anonymised. Requests for early deletion are handled under Section 11 (User Rights) below.

777ffe implements technical and organisational security measures designed to protect personal data against unauthorised access, accidental loss, destruction, alteration or disclosure. These measures include:

• SSL/TLS Encryption: All data transmitted between your device and the 777ffe platform is encrypted using current TLS protocols;
• HTTPS-Only Transmission: The platform operates exclusively over HTTPS — HTTP connections are redirected to HTTPS automatically;
• Access Controls: Personal data is accessible only to authorised personnel who require access for legitimate operational, compliance or support purposes, on a need-to-know basis;
• Two-Factor Authentication: Users are encouraged to enable 2FA to provide an additional layer of protection against unauthorised account access;
• Secure Document Handling: KYC documents are processed through dedicated, access-controlled verification systems with documented data-handling procedures;
• Regular Security Reviews: Platform security controls are subject to periodic review and testing.

While 777ffe applies industry-standard security practices, no electronic transmission or storage system is entirely immune from risk. You are responsible for maintaining the confidentiality of your account credentials and for notifying us immediately if you suspect any unauthorised access to your account.

777ffe operates internationally and may process or store personal data on servers located outside Pakistan. By using the Services, you acknowledge that your personal data may be transferred to, stored and processed in jurisdictions other than Pakistan.

Where such transfers occur, 777ffe takes steps to ensure that appropriate safeguards are in place to protect your personal data in a manner consistent with this Policy and applicable data protection principles. Such safeguards may include contractual obligations imposed on data processors, standard contractual clauses, or reliance on adequacy determinations where applicable.

If you have questions about the specific safeguards applicable to any international transfer of your data, please contact our support team through the channels described in Section 15.

Subject to applicable law, you have the following rights with respect to your personal data held by 777ffe. To exercise any of these rights, contact our support team via the channels in Section 15 with a clear description of your request. We will respond within a reasonable timeframe and in any event within the period required by applicable law.

The Services of 777ffe are intended exclusively for adults. We do not knowingly collect personal data from individuals under the age of 18, or such higher minimum age as required by the operator's license jurisdiction. Age verification is performed at registration and as part of the KYC process.

If we become aware that personal data has been collected from a minor — whether through a fraudulent registration or otherwise — we will take immediate steps to close the account, return any deposited funds (where required) and delete the data associated with the minor's account from our systems without undue delay.

Parents and guardians are encouraged to use parental control software to restrict access to gambling websites on devices used by minors in the household. If you believe a minor in your care has accessed the 777ffe platform, contact our support team immediately via live chat.

The 777ffe platform may reference or integrate with third-party services in the course of delivering the Services — including game software providers, payment processing infrastructure and customer support tools. These third parties operate under their own privacy policies and data-handling practices.

777ffe is not responsible for the privacy practices of third-party service providers, beyond the data-processing agreements we maintain with them as described in Section 6.1. We encourage you to review the privacy policies of any third-party service with which you interact.

Where payment channels familiar to Pakistani users are involved in transaction processing — such as references to Easypaisa, JazzCash, Raast or bank transfers through institutions such as HBL, UBL, Meezan Bank or Bank Alfalah — any personal data shared in the course of payment processing is subject to those providers' own privacy and data-protection policies. 777ffe shares only the minimum data necessary to process your requested transaction.

777ffe reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, regulatory guidance, platform operations or data-processing practices. Where amendments are material, we will provide notice to registered Users via the email address associated with their account or via an on-screen notification upon next login.

The revised Policy will be published on this page with an updated "Last updated" date. Your continued use of the Services following publication of an updated Policy constitutes acceptance of the revised terms. If you do not accept the amended Policy, you should cease using the Services and contact support to close your account.

We recommend reviewing this page periodically — particularly if you have concerns about how your personal data is handled. Archived versions of this Policy may be made available upon request.

If you have any questions, concerns or requests relating to this Privacy Policy, the personal data 777ffe holds about you, or the exercise of any of your data rights described in Section 11, please contact us through the following channels:

• Live Chat: Available 24/7 directly within the 777ffe platform — the fastest channel for urgent privacy or account-security concerns
• Help Centre: Accessible through the support section of your account dashboard
• Email: [email protected] — for non-urgent data protection enquiries and formal rights requests

When submitting a data rights request, please include sufficient information to allow us to identify your account and the specific data or processing activity your request relates to. We may need to verify your identity before processing certain requests to protect against fraudulent access to another person's data.

We aim to acknowledge all data protection enquiries within 5 working days and to provide a substantive response within the timeframe required by applicable law.